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It is said that Japan has eight million (yaoyorozu) gods since ancient times.
In other words, there are gods in the mountains, in the sea, in the river, in the forest, in trees, and in flowers respectively.
Yuru-Chara is also in all over the Japan, has activities rooted in the each region.
All of Yuru-Chara do their best as local stars, even if they could not get to the Grand Prix, the first prize.
Such, Yuru-Chara's annual festival, it is "Yuru-Chara Grand Prix".

“Yuru-Chara Grand Prix” is held with the following three themes.

1 "Local activation by Yuru-Chara!"
We welcome the participation of characters such as local governments, shopping districts, and local tourism associations.

2 "Company activation by Yuru-Chara!"
We welcome the participation of a character of a private company that contributes or wants to contribute to local activities.

3 "Japan activation by Yuru-Chara!"
We welcome the participation of characters who are working hard to promote Nippon (Japan).

We look forward to the participation of Yuru-Chara from your town! !